IMPACT collaborates with ete ice cream for a happiness sharing campaign

Published : 2021-11-26

After a 6-months-long closure due to the third wave of COVID-19, IMPACT Muang Thong Thani has now resumed normal operations. To welcome the reopening, IMPACT has collaborated with ete ice cream for a happiness sharing campaign, giving away more than 8,000 ice creams to customers and visitors during the New Year festival. The campaign aimed at bringing back the smiles and happiness to Thai people amid the crisis.

Mrs. Acharawan Suparngkarat, Director of Sales at IMPACT Exhibition Management Co., Ltd., the operator of IMPACT Exhibition and Convention Center, Muang Thong Thani, stated that due to the third wave of COVID-19, IMPACT was temporarily closed for six months from April to October 2021. After a long closure, IMPACT reopened during the end of 2021 to accommodate exhibitors, organizers, and visitors again.
Under the new campaign, IMPACT and ete ice cream have been giving away more than 8,000 ice creams to customers throughout November 2021 until January 2022 in order to strengthen customer relationships and express gratitude for their continued patronage. It is also part of the company’s CSR efforts to bring joy to Thai people and help them get through the COVID-19 crisis.
For exhibitors and organizers, surprise boxes have been provided to organizers of more than 100 events, including exhibitions, conferences, seminars, special events, sport events, and parties. On the other hand, there is ‘Happy Time’ ice cream giveaway event, in which ete ice cream will be given away to customers every Friday, Saturday and Sunday in front of the exhibition halls for three months.

Miss Saijai Pinmee, Deputy General Manager of Sales at Perfect Companion Group Co., Ltd., the manufacturer and distributor of ete ice cream, said that ete was delighted to be part of this campaign. ete meticulously prepares their popular ice cream flavors such as Thai dessert flavors made from real coconut milk and premium ingredients such as black bean, black sticky rice with taro, and corn. Thai fruit flavors are also selected for the giveaway event including flavors like durian and young coconut milk. The giveaway items also include ice cream cones in different flavors like chocolate, strawberry, and vanilla flavors, as well as children-friendly flavors made with 100% milk like Hokkaido milk and chocolate flavors.
Miss Saijai added, “ete believes that ice cream brings happiness and smiles to everyone. So, the we hope to share joy through our premium quality ice cream. The brand recently launched its newest product, fingeroot honey lemon ice cream with konjac. The product has been available at all branches of 7-Eleven since November 2021. Fingeroot is a traditional Thai herbal medicine that helps to prevent inflammation, boost antibodies and the immune system. We hope customers will find it more to their liking.”

For further media inquiries, please contact IMPACT Muang Thong Thani’s PR team at 099-497-8346.